Why Australia’s Top Digital Creators Love Working In TV

Social Content Creators... aka Influencers... "it's not even a real job"... "why are they taking up space on our TV and Marketing platforms?" It's time to break down the walls between traditional TV and "those social people" because when these worlds combine, the marketing outcomes can be phenomenal. We'll demystify how to get the best out of collaborations, digital content creation and show you what works. We promise they won't bite.

Cue a live panel event with Netflix Australia's content creator Jeremy Franco (no relation to James, sadly), I'm A Celeb Get Me Out Of Here! Season 6 cast member Tanya Hennessy, and Sydney Swans Ambassador and viral memester Tim Abbott. The panel will be moderated by Ben Stavert, Director Of Content at Hello Social with over 12 years of experience using the power of social and digital to promote Australia's top programs across tv and streaming.

Promax Chair | Kellie Brown
Tanya Hennessy
DIGITAL CONTENT CREATOR

Tanya Hennessy is multimedia FORCE. An AACTA nominated comedian, radio announcer, TV presenter, multi-bestselling author and social media sensation. With a Facebook/Tik Tok/ Instagram and You Tube following in excess of 2.3 million. Her total views on Facebook are staggering – over 1 billion views. Tanya currently co-hosts “Confidential on NOVA” nationally across NOVA with J-Mo. She also has two tv shows in development one with Endemol Shine and one with Every Cloud Productions.

Promax Chair | Kellie Brown
JEREMY FRANCO
DIGITAL CONTENT CREATOR

Jeremy Franco is the endlessly creative force behind some of the best content on TikTok and Instagram. From sharing thoughts on our entertainment favourites to hosting red carpet premieres and media junkets, Jeremy is claiming his place at the forefront of the Australian media landscape.

Promax Chair | Kellie Brown
TIM ABBOTT
DIGITAL CONTENT CREATOR
Tim is a Sydney based content creator whose viral Instagram memes saw the him shoot into the spotlight with over 128,000 followers. Tim has gone on to become a Sydney Swans ambassador, and host a Spotify Original podcast. Tim has also worked on local TV productions including I’m A Celebrity… Get Me Outta Here, The Amazing Race and Gruen Transfer.
Promax Chair | Kellie Brown
BEN STAVERT
DIRECTOR OF SOCIAL & EDITORIAL, HELLO SOCIAL

Ben Stavert is one of Australian entertainment’s foremost content marketing practitioners with over 12 years experience in harnessing the strategic power of social, content and community to drive business results for Australia’s biggest media brands. Ben has held senior roles across both Australian and global brands like 10 Paramount, Seven West Media, ITV and Warner Bros International Television Production. Ben currently holds the position of Director of Content at Hello Social, Campaign’s ANZ Social Media Agency Of The Year 2022 and 2023.

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